Brand Discovery
We explored the salon’s positioning, audience, personality, and service experience to establish a visual direction centred around beauty, grooming, individuality, and premium styling.
Software development, digital marketing, design, and growth-focused technology services for startups, SMEs, and enterprise teams.
A luxurious salon identity crafted to represent inclusive beauty, premium grooming, style, and sophistication.
Brand Discovery / Story Summary
Ranisa is an androgynous salon brand built around beauty, grooming, individuality, and premium salon experiences. The visual identity was developed to create a distinctive presence that represents services and styling for a diverse clientele while maintaining an elegant and luxurious character.
The visual strategy combines male and female profiles with recognizable salon elements such as scissors, grooming tools, and styling equipment. Crown motifs and the detailed gold treatment strengthen the premium character of the identity, while the circular composition brings the different elements together into a unified salon emblem.
The identity is designed to work consistently across salon signage, appointment cards, staff uniforms, product packaging, mirrors and interiors, social media, promotional creatives, digital platforms, and other customer touchpoints.
We explored the salon’s positioning, audience, personality, and service experience to establish a visual direction centred around beauty, grooming, individuality, and premium styling.
Male and female profiles, crown motifs, and recognizable salon tools were brought together in a detailed circular emblem to create a distinctive identity connected directly with beauty and grooming.
A cohesive luxury identity was developed for consistent use across salon signage, appointment materials, uniforms, interiors, packaging, social media, advertising, and digital applications.
The Ranisa visual identity was crafted by OnePixel Soft with a focus on creating a distinctive, premium, and salon-focused brand presence.
The approach focused on representing beauty and grooming through a detailed visual identity that brings together male and female styling elements while maintaining a luxurious overall character.
The logo combines male and female profiles with salon-related tools, decorative elements, and crown motifs. Together, these elements communicate beauty, grooming, styling, and a premium salon experience
The two profiles visually support the salon’s androgynous positioning and communicate that the brand’s beauty and grooming identity is designed around a diverse clientele.
The metallic gold treatment gives the visible identity an ornate and premium appearance, complementing the crown motifs and detailed salon emblem.
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